The basics: Facebook and Instagram for business

The basics: Facebook and Instagram for business


How can I get Facebook and Instagram working for my business?

Join me for a two hour seminar, designed to give you a deeper understanding of how the news feed algorithm works and how you can create a social media presence that actually works for your business.

Who is this seminar for?

  • You have at least a basic understanding of Facebook and Instagram for personal use, or:
  • You have a business Facebook/Instagram page but no idea what to do with it
  • You are looking for a low-cost way to promote your products or services to a local audience
  • You are time-poor and are looking for ways to work more efficiently
  • You have been using these channels for a while but not getting any results and you want to know why and how to correct that.

During this seminar we will cover:

  • The importance of setting objectives
  • How to understand your audience to attract engagement
  • How to optimise your profiles for visibility
  • The basics of using Facebook and Instagram for business - effectively
  • Understanding the algorithms and how to work with them
  • Building your community – creative ways to increase likes organically
  • Getting past the jargon – what does it all mean?
  • The do’s and don’ts of posts
  • What all the settings mean
  • Content planning, what to create yourself, how to share others’ content and what content suits each platform

Cost: $180

Duration: 2 hours

Upcoming workshops:

  • INVERLOCH 3 May 6.30-8.30pm
  • NARRE WARREN 10th May 9.30-11.30am
  • MOE 12th April, 6-9pm *filled*

Warragul: Moving Pictures Factory One, 14 Alfred Street
Inverloch: Inverloch Community Hub Meeting Room
Narre Warren: Bunjil Place Library L2 Meeting Room 3 & 4
Moe: Latrobe City Service Centre, Moe Library (George St)

book now