Workshops, webinars and masterclasses for small business and community groups

Book directly into one or more of the live online or in-person masterclasses offered below (if available). Once booked, you’ll receive an email with all the links you need.

If you’d like me to present via your local Council or business group, please refer me to the right person there - I’d love to help.

To stay up-to-date with new services, workshops or webinars, please sign up for The Ease Edit emails or follow Mac&Ernie on social media.

Workshops and Masterclasses

Tailored training designed to build confidence, capability and stronger communication across organisations, teams and member groups including; Councils, chambers, memberships, tourism groups, community groups, leadership teams and, business networks.

All sessions are practical, engaging and shaped to suit your audience, goals and level/s of experience. Topics can include marketing strategy, social media, low-budget - high impact marketing, personal brand/public voice, customer experience, place-based marketing, leadership communication and more.

Best suited to organisations or groups that want to build shared knowledge, consistency and confidence.

Outcomes include more capable teams, stronger communication and training that people can actually apply.

These sessions are designed to deliver practical value, spark useful discussion and leave people with ideas they can act on immediately.

Book a chat

  • Everyone has asked for more workshops from Erika

    Erika delivered a tailored workshop for creatives in how to best use social media to promote their work.

    This workshop was full of immediately useful info. Erika provided a supportive environment to ask all the silly and the big questions.

    There has been nothing but positive feedback from everyone who attended. And everyone has asked for more workshops from Erika. She knows her stuff and imparts her wisdom in wonderfully comfortable and accessible way. Thank you Erika!

    Claymade (South Gippsland) via Google

  • Erika shared a warm, insightful and fun presentation at Kate Toon's Six Figure Sleepover.

    Erika has a very natural and warm speaking style that makes everyone relax and enjoy her wisdom. I would definitely recommend Erika as a speaker on marketing and social media strategy. Her advice was practical, simple and actionable, and she gave me some very powerful takeaways, thank you Erika!

    Kate (Melbourne) via Google

  • She has a unique ability to be able to break down complexity into easy-to-understand concepts

    It was evident from her presentation that she has a deep knowledge and understanding of social media marketing strategy.

    Hayley (Brisbane) via Google

  • Erika's a true professional with a beautifully calm and fuss-free approach

    I wouldn't hesitate to use her again or recommend to anyone wanting an engaging expert speaker or social media trainer. Thanks so much Erika for a fabulous session - you were an absolute delight to work with!

    Faye (Wollongong) via Facebook

  • I walked away with several things I learnt and can put into play

    I was nervous about attending a workshop about doing Reels - but the class size was good - the presentation was specific - all our questions were addressed and practical time given with individual attention:) I walked away with several things I learnt and can put into play.

    Colleen (Latrobe Valley) via Google

  • Workshops that are clear and useful

    Thanks for all the tips at the workshop yesterday Erika. You are a superb communicator, distilling the complex into manageable chunks.

    Helen (Drouin) via Google