Blog posts

Why your social media won’t work for you, without you: 3 reasons why business owners should collaborate more with their social media managers

Feeling overwhelmed with your social media and marketing and want to hand over the reins to a social media manager or staff member? A great idea BUT you do need to understand that, as a small business owner, you can’t just hand over the reins and walk away. Here are three great reasons why you need to collaborate and work with your social media manager to get the best bang for your buck.

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3 ways to build a strong and supportive social media community for your business.

Social media is a fantastic place to build community, brand advocates and customers who will recommend you to everyone. How can you grow a community like that? Here are 3 ways to get you started towards building a connected social media community for your business or brand.

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How to run a successful competition on Facebook and Instagram

You want to run a competition on social media; but how does it work? What are the rules on Facebook and Instagram? Don’t worry - I’ve got you covered. This step-by-step guide will teach you everything you need to know.

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More changes to Instagram and how they might affect your small business marketing

When Adam Mosseri the Head of Instagram ‘pops onto Instagram’ to tell us they are testing a brand new feed experience, you need to pay attention. I did and I’ve done some research and pulled together a handy explanation of what’s changing, how it affects you and how you can prepare for the changes.

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Why you shouldn't put all your eggs in one marketing basket

Are you too reliant on any one social media channel to promote your business or brand? As much as I love social media, I am only too aware that the data we collect in these channels does not belong to us. This can lead to serious issues. 

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5 tips to help you choose the right social media manager for your business

Creating content and managing social media is not for everyone. Sometimes you have to hire a third party to help you implement your strategy. Finding the right person can be difficult, so here are a few key things to look out for in choosing a social media manager for your business.

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