If you’ve ever wished your marketing felt simpler and more impactful, the answer might not be another tool, trend, or tactic. It might be in how you make people feel - and more specifically, how easy you make it for them to connect, buy, book, and belong.

If you’re a small business that’s feeling the pinch right now, you’re definitely not alone. Here are three positive actions you can take to reshape and re-target your business to get it back on track.

Social media is a fantastic place to build community, brand advocates and customers who will recommend you to everyone. How can you grow a community like that? Here are 3 ways to get you started towards building a connected social media community for your business or brand.

When the prospect of selling to your customers has you feeling a bit uncomfortable, try these three easy-to-action-tips and take the ‘ick factor’ out of selling.

Truly understanding your customer is the first step towards knowing how to market your products and services in a way that is helpful rather than just advertising. Read on for some easy steps to guide you towards developing content that will resonate with your customers and hopefully lead to a greater connection with them.

Social media can be very time consuming. Sometimes it’s hard to justify and sometimes it just gets left behind competing priorities. Read more about how to prioritise your social media accordingly and grab a few tips on how to be more efficient with your time on these channels.