Blog posts

Mac&Ernie’s marketing, social media and customer experience blog.

You’re going to find a lot of marketing and social media gold tips in this blog. Find more by following Mac&Ernie on social media. If you’ve arrived here looking for answers, try searching the site to find them or simply browse the blog posts.

Business advice, Content creation, Content marketing, Copywriting tips, Marketing, Small Business, Social media marketing, Social media tips Erika McInerney Business advice, Content creation, Content marketing, Copywriting tips, Marketing, Small Business, Social media marketing, Social media tips Erika McInerney

Positive ways to talk about customer pain-points in marketing and social media messaging

Do you know how your products or services solve your customers’ needs, but find it hard to describe the problems you solve without sounding negative? You’ll love this simple process and easy to understand examples. Get your marketing and social media messaging on track with these actionable tips.

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Business advice, Content creation, Content marketing, Gippsland, Marketing, Small Business, Social media marketing, Social media tips Erika McInerney Business advice, Content creation, Content marketing, Gippsland, Marketing, Small Business, Social media marketing, Social media tips Erika McInerney

Is Facebook really dead?

I get asked a lot if Facebook is dead or if it’s worth using anymore. Of course I look at each situation differently, but on the whole my answer is “no Facebook is not dead, you’ve just put it in a coma”. So if that’s you, what can you do to unlock the power of Facebook and breathe life back into your page? Here are ten easy steps.

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